How the Armonia group optimized its multi-brand recruitment

Optimising multi-brand recruitment with the Armonia group and Beetween


The Armonia group in a few words

Armonia is an international facility management company which has developed a comprehensive range of expertise: reception, events and hospitality, solutions for optimizing the working environment and building management, multi-technical maintenance, security and safety, hygiene and cleanliness, HR solutions and temporary employment.

Armonia’s multi-brand operation posed both functional and image-related challenges for the company. Find out how Beetween enabled the Armonia group to standardise the recruitment tools and methods of each of the group’s entities by offering a common base through a centralized tool.



more qualified applications

Beetween has allowed us to standardize recruitment processes within the Armonia group, but not only! We were also looking for an easily adaptable tool, and a provider capable of supporting our recruiters over the long term. Beetween met all these criteria!

Houda Khalil Mimouni

Houda Khalil Mimouni

Communication, Marketing & Sourcing Manager


Recruitment issues

Recruitment issues faced by Armonia

The challenge of multi-brand organization

Each entity within the group had its own methodology and recruitment tools. While this multi-brand operation allowed each entity to maintain its identity, it raised several issues both functionally and for the company’s image.

With no less than 11 brands, the multi-brand organization prevented the establishment of a strong and identifiable employer brand for the Armonia group as a key player in Facility Solutions for the sought-after candidates.

Project managament is the best way to improve your recruitments.

A significant recruitment volume

Recruiters at the Armonia group handle high volumes of recruitment, especially for highly digital profiles. Candidates are thus present in large numbers on social networks, conducting job searches on job boards, etc.

In order to offer a candidate experience that is as distinctive and responsive as possible, recruiters in the group needed a tool that would allow them to quickly process applications.

Two colleagues discussing the deployment of proactive HR management at work
Project managament is the best way to improve your recruitments. Two colleagues discussing the deployment of proactive HR management at work


Solutions provided by Beetween


Standardization of processes

  • Time-saving on time-consuming recruitment tasks
  • Better pre-qualification of applications
  • +50% more applications


Optimized recruitment

  • Interconnection with sector-specific job boards
  • Centralized CV database
  • Multicast of job offers


Collaborative recruitment

  • Career site tailored to multi-brand organizations
  • Requisition approvals
  • Hiring managers involvement

Accelerate your recruitment with Beetween

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